SUNY New Paltz Women's Leadership Summit

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Melanie Kaplan ’15

Melanie Kaplan '15

Licensing Manager
Sesame Workshop

Melanie Kaplan is a licensing manager at Sesame Workshop, the nonprofit media and educational organization behind Sesame Street. Kaplan, who has been at the Workshop since 2020, manages the customization and print on demand business and oversees the marketing and product development across a variety of categories in North America including Apparel, Accessories, Footwear, Health & Beauty, Food and Infant. She works directly with brands to elevate Sesame Street through unique collaboration executions, most recently with Pair Eyewear, Under Armour, Pottery Barn Kids, Hanna Andersson and Hedley & Bennett.

Kaplan earned a Bachelor of Arts in communication media from The State University of New York at New Paltz. Prior to joining Sesame Workshop, she worked in merchandising at Marvel Entertainment.

Kaplan is a recipient of Licensing International's 2022 Rising Star Award. This is a global award that recognizes the next generation of leaders for their commitment, passion and contributions to their company and the licensing industry.