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Communication & Media > Major

Major in Communication Studies - 40 credits

The major in Communication Studies emphasizes an understanding of communication principles and humanistic approaches to communication studies as well as the development of skills in political, organizational, and interpersonal contexts. The major provides a foundation for graduate work or for a career in any profession that deals with the public, such as politics, law, business, social work, or teaching. Students majoring in Communication Studies may focus their course work by choosing one of two concentrations: Organizational Communication or Interpersonal-Intercultural Communication.

Required introductory courses..........................6 credits
CMM102 Introduction to Communication (3)
CMM104 Public Speaking (3)

Required intermediate courses.........................6 credits
Choose two:
CMM202 Interpersonal Communication (3)
CMM204 Small Group Communication (3)
CMM214 Storytelling and Culture (3)
CMM357 Argumentation (3)

Required theory courses....................................4 credits
Choose one:
CMM353 Theories of Persuasion (4)
CMM354 Communication Research Methods (4)

Elective courses.................................................12 credits, including at least 6 upper-division credits

Concentrations...................................................12 credits
Majors must complete one concentration, including a seminar that is considered the capstone course.

    Concentration 1: Organizational Communication
   Select 3 courses in addition to the seminar:
   CMM315 Introduction to Public Relations (3)
   CMM359 Communication Among Cultures (3)
   CMM360 Organizational Communication I (3)
   CMM430 Training & Development (4)
   CMM450 Negotiation (3)
   CMM454 Organizational Communication Seminar (3)
   DMJ221 Introduction to Advertising (3)
   DMJ431 Advertising Sales (3)
   PSY315 Basics of Organizational Psychology (3)

    Concentration 2: Interpersonal-Intercultural Communication
   Select 3 courses in addition to the seminar:

   PSY330 Crisis Intervention (3)
   SOC379 Social Interaction (3)
   CMM355 Non-verbal Communication (3)
   CMM358 Conflict Management (3)
   CMM359 Communication Among Cultures (3)
   CMM452 Communication and Gender (3)
   CMM455 Interpersonal Communication Seminar (3)


Public Relations Concentration - 38-39 credits (effective FALL 2015)

Required lower-division courses.......................10 credits
CMM104 Public Speaking (3)
DMJ101 Media and Society (3)
DMJ230 Journalism I (4)

Required upper-division courses....................16 credits
CMM315 Introduction to Public Relations (3)
CMM316 Public Relations Campaigns (3)
CMM317 Social Media and Public Relations (3)
DMJ312 Multimedia Editing & Layout (3)

plus one of the following:
CMM456 Proposals, Plans & Projects (4)
DMJ314 Feature Writing (4)
DMJ332 Journalism II (4)

Required Persuasion course.........................3-4 credits
CMM353 Theories of Persuasion (4) or
*BUS326 Consumer Behavior (3)

Required Ethics course................................3 credits
DMJ347 Media Ethics (3) or
PHI305 Business Ethics (3)

Electives.........................................................6 credits
*BUS271 Legal Environment of Business (3)
*BUS325 Marketing (3)
*BUS346 International Business (3) - BUS250 is a required prereq
CMM354 Communication Research Methods (4)
CMM355 Nonverbal Communication (3)
CMM356 Communication & Dissenting Voices (3)
CMM359 Communication Among Cultures (3)
CMM360 Organizational Communication I (3)
CMM450 Negotiation (3)
CMM455 Interpersonal Communication (3)
CMM490 Internship in Communication (2) and CMM491 Internship Seminar (1)
DMJ221 Introduction to Advertising (3)
DMJ224 Introduction to Media Programming & Management (3)
DMJ300 Photojournalism (3)
DMJ319 Writing for Digital Media (3)
DMJ350 Media Research Methods (4)
DMJ434 Global Media (3)

*Students who choose BUS courses to fulfill concentration requirements must meet all agreed-upon prerequisites. Please plan accordingly.