BUS325 Marketing

Introduction to the principles of marketing. Topics include consumer behavior, marketing research, segmentation, targeting, and positioning strategy, marketing mix elements.


  • 3


  • Must be enrolled in the following level: Undergraduate
  • May not be enrolled in the following class: Freshman


  • ECO207 Minimum Grade of C- and ( Math Placement Level 4 or MAT152 Minimum Grade of C-)

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