BUS327 Sales Management
Discussion of how the sales force and management team contribute to developing and executing a firm's marketing strategy. Topics include selling techniques, customer relationship management, territory management, and training, compensating and evaluating the sales force.
- May not be enrolled in the following class: Freshman
- (BUS325 Minimum Grade of C- or 20325 Minimum Grade of C-) and (BUS250 Minimum Grade of C- or 20250 Minimum Grade of C-)