Category: School of Business Student Organization
Audience: Alumni,Faculty,Local Businesspeople,Staff,Students
Time: 9-11:45 am
Location: van den Berg Hall room 206
Contact: Rief Kanan, x2936, KananR@newpaltz.edu
Description: Inspired Success: e-Media, becoming known and recognizable- Social Media 911- Find, Protect and Grow Your Online Reputation There is a dialog happening; are you in the room? If for some reason nobody is talking about your brand or industry online, they will start tomorrow. How will you know exactly where they are talking? What are they saying? Is it good or bad, accurate or false? This talk discusses the techniques top digital marketing agencies are using to listen and respond to their digital audience. Key questions we discuss include, "How do you discover and respond to customer issues?" and "How can you increase online conversation about your company?"