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Office of Communication & Marketing - Media Relations, Web Management, Welcome Ceter

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Tools for Communication

ALL work order forms and tools for communication are now located on my.newpaltz.edu

For all mail-related inquiries, please call (845) 257-3122

Office of Communication & Marketing

Phone: (845) 257-3245
Fax: (845) 257-3345
Haggerty Administration Building 411
1 Hawk Drive
New Paltz, NY 12561-2443

Staff Directory

(Marketing, Media Relations, Digital Media)

Design, Print & Mail Services

Haggerty, 511
(845) 257-3971
(845) 257–3997 Fax

Print and Mail Services

Haggerty, 8
(845) 257-2646
(845) 257–3997 Fax

 

Other Campus PR Contacts:

Brian Savard
Sports Information Director, Athletics
E-mail: savardb@newpaltz.edu
Phone: (845) 257-3927

Smulcheski, Fran
Art Services Assist
Office: CT118B
Phone: (845) 257-3858
E-mail: smulchef@newpaltz.edu

We manage:

To read our comprehensive guidelines, visit the New Paltz Style Guide.

All of us in Communication & Marketing look forward to working with you. Please feel free to stop by our office located in Haggerty Administration Building, Room 411 or call us at (845) 257-3245 if you have any questions.

I Need a New Site! How Do I Start?

Requests for new sites must come directly from a faculty, professional faculty, or classified staff member to our office.

DETERMINE YOUR NEEDS
Key issues to consider:

Purpose
What is the desired result? What do you want to accomplish? What do you want the Web viewer to do? What information do you want to have available?

Audience
What group are you speaking to? (Faculty, staff, current students, prospective students, parents of current students, parents of prospective students, alumni, donors, community members, businesspeople, friends of the campus, etc.)

Other info
Does the material already exist in print format, or will it be in print format soon? Is our Publications office designing the material for you? Are there special online features that should be mentioned in the print publication?

 

Deadlines
When does your audience need to see this site? Is there a print piece being mailed that references this site that doesn't exist yet? PLAN AHEAD! Consult with the Web Team Manager either before or while the print piece is in the design phase. Keep in mind every Web site takes a different amount of time to complete depending on the complexity of graphics and programming, available staff resources, and how long it takes you to proof the site and submit changes back to the Web office.

Address
What would you like the Web site address to be? Keep in mind it should be as short as possible, and needs to be all lowercase. The only symbol that can be used is the underscore, but we don't recommend the use of it.

 

PUTTING IT ALL TOGETHER

The Marketing Council has gone to great lengths to develop a style guide and brand.  In an effort to maintain consistency throughout the university’s Web presence, all new sites will be designed by the Office of Communication and Marketing. 

After you've gone through the "determine your needs" section above, you're ready to move forward. When planning the content for your Web site, think about it like putting together a book. First, write down everything you want to be sure you include in the book. Then, start to group them into logical sections/chapters. Create a "table of contents." This would include broad categories that would potentially have several logical topics under each one. These broad categories become the names of the links off the home page and part of the overall navigation throughout your site. They should be as short as possible. When you have all of this content together, contact the We Team Manager.

SUBMIT THE CONTENT TO US

If you do not use OmniUpdate to maintain your site, please complete the online work order form. Faculty/staff can find this form in http://my.newpaltz.edu under the Faculty/Staff Services tab > Employee Resources > Work order form for Web projects (updates & new)

Use the work order form to submit the project to our office, and attach all of the Word documents and additional files (such as JPG photos) as part of that form.