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Description

CMM317 Social Media and Public Relations

The study of social media and search engine optimization to promote products, services, and causes. Creation or analysis of current platforms such as Linkedin, Facebook, Twitter, Tumblr, Google+ and WordPress. Viral and networking strategies, such as # and @ are included.

Credits

  • 3

Restrictions

  • Must be enrolled in the following level: Undergraduate
  • Must be enrolled in the following field(s) of study (major, minor or concentration): Public Relations (505R)
  • May not be enrolled in the following class: Freshman

Prerequisites

  • (JRN230 Minimum Grade of C- or DMJ230 Minimum Grade of C-) and (JRN315 Minimum Grade of C- or CMM315 Minimum Grade of C-)