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Academics > Course Descriptions > Undergraduate

CMM353 Theories of Persuasion

Analysis of social aspects of persuasion, cultural bases for belief, and theories of attitude change. Principles and processes of motivating human behavior in a variety of contexts.

Credits

  • 4

Attributes

  • Liberal Arts

Restrictions

  • Must be enrolled in the following level: Undergraduate
  • May not be enrolled in the following class: Freshman

Prerequisites

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